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Consumer and Healthcare Products - Hong Kong & Macao

Sims represents and distributes over 70 international brands of imported food, beverage, healthcare, skin care, personal care & household products, many of them being market leaders, from around the world. To service these accounts, the Consumer & Healthcare Division employs teams of sales and marketing experts whose responsibility is to oversee the management and performance of individual brands. The teams focus on planning, achieving targeted distribution coverage and conducting brand-building activities.

Sims directly services over 13,000 retail outlets including supermarkets, convenience stores, drug stores, dispensaries, provision stores and sub-distributors. Key accounts, such as Wellcome and Park 'N Shop supermarkets, DCH Food Marts, 7-Eleven and Circle K convenience stores, Mannings and Watsons drug stores, are managed by experienced account managers.

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